Around 86% of young people say they’d like to use online content creation to make money.
Although nowhere near 86%, many of them are succeeding. From brand promotion deals to ad revenue, online careers can be exceedingly lucrative.
However, what do you do when you’ve run out of ideas to keep your followers interested? Creative block truly is the plight of any content creator. Luckily, we’re here with 10 top tips to ensure you never run out of ideas for your latest viral trend, blog post, or Instagram story.
Read on to learn more.
Make a Plan
One of the essential content creation tips is to be organized, have foresight, and plan out as much content in advance as you can.
Of course, you want your content to appear inspired and authentic, but this doesn’t mean it shouldn’t be scheduled.
Planning content in advance allows you to ensure that each post brings something new and exciting to the table. Repetitive content is the quickest way to lose engagement, so make sure you’ve got a new theme in each post.
Review Your Engagement
Something that’s often overlooked in digital content creation is what followers actually want. So, have a look at comments on your posts – if someone’s asked a question or given you feedback, you can almost guarantee they aren’t the only person that’s had that thought.
You can capitalize on this engagement by using their comments as your next topic for a post. Answer their questions, hit back at any trolls, and show gratitude to loyal fans.
Your followers have followed you for one reason, you. So, don’t be afraid to get deep and personal with them.
Personal anecdotes and confessions are a reliable hit for social media content creation. As much as your followers like to believe you’re an inspiring figure, they also love the reassurance that everyone has their own issues.
So, share your dilemmas, joys, and tears.
Check Out Your Competition
A carefully curated content creation strategy includes looking at your competitors. Although they may not feel like competitors, anyone that blogging, vlogging, or Instagramming to the same demographic is competing for your fans.
If you’re a TikTok creator, you have an easy way to gain your competitors’ followers: duet their posts, and suddenly, their fanbase becomes yours.
Also read: Reflective Essay Writing Guide
Stay Up to Date
Just because your account gained traction in its first year, this doesn’t mean you can get complacent. The digital world moves faster than any other, so a critical part of your content creation process is learning how to stay relevant.
Jump on topics and trends before you even know if they’ll go viral; some won’t, but you want to be presenting information people haven’t yet seen, so it’s a win either way.
Use a Topic Generator
Coming up with an inspiring caption for an Instagram post is one thing, but thinking up fascinating blogging topics takes a lot more work. Unfortunately, if you want your blog to be a hit, your brain needs to be flush with new, exciting subjects.
If you need some help with this, a blog topic generator is one of the best tools at your disposal. This will do all the planning for you; you just need to write the content.
Use Social Media
Don’t shy away from using social media to help you out with topic ideas. Check out trending hashtags, viral videos, and popular blogging topics.
It’s trending for a reason; people are interested in this content. So, once you’ve identified what’s hot, replicate it for your own content creation.
Ask Your Friends
Time to come offline; your friends and family can help you brainstorm content topics for your next post. Ask what they’d like to see, what type of accounts and blogs they already follow, and about any interesting social media posts they’ve seen recently.
Before long, you’ll have a host of new ideas to start working on. However, if your friends and family aren’t helpful, try asking online forums (Reddit is an excellent resource for getting advice from like-minded people).
Don’t forget how valuable a good old Google search can be – start typing a question and see what Google’s suggestions are.
Look up popular blogging topics, and make the most of the Keyword tracking tool to inspire you.
Remember, people worldwide struggle with content creation ideas, so Google will provide everything you need to know.
Refresh Old Content
Although every post has to have a new and interesting angle, that doesn’t mean you have to cross each topic off your list forever once you’ve done it.
You can cover the same topic multiple times, adding new information, the latest figures, and a different twist.
Try creating your own ‘content creation cycle’ that lasts six months. Look at posts you wrote or filmed six months ago and revamp them.
If you have a multi-media channel, this is even easier. Turn old blog posts into videos, old videos into photo posts, and old photo captions into extended blog posts.
Ten Tips for Engaging Online Content Creation
If you were stuck for online content creation ideas, hopefully, this article has given you some inspiration!
In a world where everyone can create online content, you need to stay relevant and exciting to stand out from the crowd. So what are you waiting for? Tune in to the hot topics of this month and make your social media marketing plan.
Did you find this information helpful? If so, make sure to check out our other posts, for all things digital, media, marketing, and more!